FuturLink AR Cube: 3D Augmented Reality unique experience
Augmented Reality unique experience allowing the presentation of a large number of products as a 3D catalogue, providing an exceptional user engagement with the brand and consolidating the brand on the ultimate innovation level.
Key Features
- Innovative product presentation leaving a footprint on the consumer
- Revolutionary 3D visualization of each product
- Large number of products presented via digital eye catching interactivity
- User engagement with the brand through an entertaining experience
- Easy management tool to upload the products and to create different versions of the catalogue (new products, new characteristics, new season, etc)
- Attractive for all ages
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Where is it used?
- Retail: Augmented reality enhances the in-store experience, providing an experience to remember, thrusting retailers to the forefront of technology adoption. Besides, all available products can be shown to the visitors, even if they are not in stock at the shop at that moment. Most usual environments are: car dealers, electronics stores, mobile phone stores, toy stores, etc.
- Tourism: Monuments, sculptures, etc. may be shown in 3D to provide more information or to promote visits.
- Events: Augmented Reality attracts the attention of the visitors to tradeshows or other types of events, presenting three-dimensional images of the products, the singers, the actors, etc.
- Entertainment: Amusing interaction can be provided at cinemas, bars, shopping malls, stadiums or fast food stores, presenting movie characters, toys, superheroes, sport stars, etc.
- Showrooms: Adding FuturLink ARCube to a showroom positions the company at the top of innovation adoption, while at the same time all company products are shown in an interactive way
Media
Downloads
Technical Specifications
Category
- Point of Sale
System
How it works?
FuturLink ARCube brings a large number of products to life presenting them in 3D on a screen.
The customer only needs to pick up a cube over a pedestal and show one of the faces upwards. A certain product is shown in 3D, viewed from every angle just slightly tilting the cube. Some fields of information may also be shown on the screen.
Shifting to another face of the cube, another product is shown on the screen. Furthermore, the ARcube is similar to a Rubik cube as it includes a pivot mechanism enabling each face to turn independently, therefore providing lots of combinations to present a large product catalogue.
This intuitive interaction method makes it an entertaining way to discover new products and attributes (i.e. the back of the box) in an engaging true brand interaction that appeals to the attention and curiosity of consumers.
Others
Hardware
The camera and the cube are provided by FuturLink. The rest of elements are standard hardware.
The PC/laptop for the FuturLink ARCube desktop application should fulfill the following requirements: Core 2Duo 2 GHz; 2 GB RAM; screen resolution 1024 x 768 pixels.
The PC for the FuturLink ARCube player should fulfill the following requirements: Intel Core 2 Quad 2,8 GHz; 3 GB RAM; 100 GB hard disk; graphics NVIDIA GeForce GT.
The screen connected to the player should be 16:9, resolution 1280 x 720 pixels.
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