FuturLink Audience: Quantify the impacts of your advertising media
Audience measurement system to quantify the impact for out-of-home advertising and communication media through advanced facial recognition software providing age and gender group classification.
Key Features
- Measurement of audience´s attributes by detecting people's facial geometry.
- Detection of total number of viewers, watching time, gender classification and age group classification.
- Coverage distance up to 10 meters.
- Ideal for digital signage, shop windows, display stands, end-cap displays, kiosks, product promotions and MUPIs.
- Solution comprised of software (SaaS) and optional hardware (Camera and mini-PC).
Downloads
Technical Specifications
Category
- Digital Signage
System
|
Main characteristics |
|
|
Distance from display |
Up to 10 m |
|
Reliability on impacts |
90 % |
|
Reliability on gender |
85 % |
|
Reliability on age |
80 % |
|
Viewing angle |
Typically 70 degrees |
The software is provided as SaaS (Software as a Service) with an annual fee.
The hardware (camera and mini-PC) is optional, as the solution is compatible with standard PCs and with some recommended standard cameras.
FuturLink Audience is also available as SDK license for integration into other systems.
Others
System Requirements for 3rd party PC
Hardware (to manage screen resolution 800x600)
- CPU: Intel Core 2 Duo with up to 60% CPU available, or Intel Core Solo or equivalent with 80% CPU available.
- Memory: 200MB RAM memory available.
- Disk: 1.5GB of space available in disk.
- 1 USB port 2.0 available.
Software
- Operating System: Windows XP/Vista
Internet
- Internet connection required
Others
- Microsoft .NET Framework 3.5 SP1 or higher
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