SEAT created a campaign at the PARIS MOTOR SHOW to present its new range of vehicles and increase its brand awareness using a direct and interactive medium as the mobile phone. For the eighth time, FuturLink´s technology allows SEAT to create a zone of Bluetooth with touch screens allowing visitors to preview the content to be downloaded to their mobile phones, and then creating a channel for interaction with their visitors. At this interactive area, they could download free content to their mobile phones such as, screensavers, wallpapers and videos related to the launch of their new models IBIZA CUPRA and EXEO.
Visitors that interacted in the Bluetooth discharge area downloaded the mobile multimedia content related to the brand. Thanks to the processing of data, it was possible to know the actual demand of visitors in the area regarding a specific vehicle.
FuturLink has launched Wimob´s new Facebook application that allows users to transfer Facebook photo album images to their phone with one-click downloads easily, quickly, and for free.
Now Facebook users can take their favorite photos with them at the click of a button, and without paying mobile fees for the data transfers. Wimob also automatically adapts the downloaded images to over 1000 compatible mobile phone formats. Getting started with Wimob’s new Facebook application is an easy three-step process:
1. Download and install the Wimob Application, which serves as the go-between from Facebook photo albums to mobile phones.
2. Specify your mobile phone model and type to the application settings
During the CTIA Wireless Entertainment 2008 inSan Francisco, Wimob attracted many visitors and made a live demonstration to Vator.TV. Take a look at the video and see how Wimob allows users to download multimedia content from websites directly to mobile phones for free through Bluetooth®, infrared or USB connections. In addition to providing free access to Web-based content to mobile phone users, Wimob serves as a content distribution and mobile marketing tool for bloggers, Web publishers, and advertising agencies wanting to quickly make their content portable.
FuturLink’s revolutionary “Web to Mobile” solution, Wimob, was presented at CTIA WIRELESS I.T. & Entertainment 2008 in San Francisco, one of the big events of the Internet, Wireless and Telecommunications industries. The event took place in the the city’s Moscone Center West Hall, from the 10th to the 12th of Semptember 2008. Focusing on wireless data applications, software development, and network architectures and solutions, the event provided a first-hand look at how wireless data technologies were being applied in a multitude of business solutions. Wimob presented for the first time in US, a new experience in portable content for internet users and a new interaction channel connecting brands with clients, on a massive scale and free of charge.
Wimob 2.0 version is already available. The new version gives you the possibility to create a portable solution for lots of web content as applications, mp3, 2D codes, vcards, vcals, pdf and other useful contents.Wimob offers the most suitable form to make your mobile content. The content can be encoding before being published, in real time or in real time generated on demand, that will depend of the characteristics on your website and if the contents are dynamic or not.Also, the viral effect is reinforced with the possibility of sending downloading content to a friend and in copying downloading link in another website. With Wimob 2.0, it will be therefore even easier to multiply the impact of your mark and to increase the return on the investment of your websiteYou can find more details and application examples of the Wimob 2.0 new functionalities in Wimob website. Try it now!
The opening of a new Carrefour in Vallecas (Madrid) offered Coca-Cola the opportunity to innovate product lines, with suggestive changes among them, a highlighted header on displays that allows interaction between the brand and consumers via mobile phone.FuturLink provided and integrated its platform “Mobile Proximity Marketing” into the header of the displays, designed by Coca-Cola. The media device regularly promotes brand products. This display header consists of a display of 42″ integrated within a back lighted rigid structure, which varies communication according to the brand or product promoted.Within this structure is Futurlink’s platform of “Mobile Proximity Marketing”, which it uses to send content of the brand, via Bluetooth®. The creation of the Mobile Channel, allowed Coca-Cola to make exclusively available, a new communication channel for the distribution of any multimedia content to consumer’s mobiles such as: Goodies of the brand, promotions and other information of added value, thus creating an emotional connection to the brand with consumers at the point of sale.
Several websites around the world have already enabled that their multimedia content can be downloaded to mobile phones from the Internet for free, easily, quickly and intuitively. Wimob can transfer Web content to cell phones via Bluetooth®, infrared or USB, incorporated technologies in PCS and mobiles. In addition Wimob automatically adapts multimedia content on the Web to more than 1,000 models of mobile phones, allowing that content is displayed correctly and with total quality. Several sites of digital video festivals, blogs, online communities and enterprises in different sectors are already using Wimob to distribute content, promote products or simply have a brand presence on the device most often used around the world: the mobile phone. Among the pioneers they highlight Bitfilm Festival (Germany), Móvil Film Fest (Spain), Pocket Mídia (Brazil), Feiersucht (Germany), Phenoma (Portugal) and Comhouse (
CCI, FuturLink official distributor in Canada, celebrated Canada’s one hundred and forty one year Birthday, “CANADA´S DAY” by carrying a campaign in Ottawa, the national capital. A green Canadian flag and an audio file of the Canadian national anthem were broadcasted simultaneously to all Canadians that were at Parliament Hill.The purpose of the Green message was to invite Canadians to engage on environmental issues and to introduce them about FuturLink technology. Take a look at the video of this action.
Bitfilm organizes for one more year the International Bitfilm Festival for Digital Film. The Bitfilm Festival is an international digital film competition in several categories. The festival consists of the Internet Festival, an opening and a closing live event that this year took place in Stuttgart and Hamburg.
In this edition the worldwide Bitfilm community also could download the films, for free, to their mobile phones using Wimob from Futurlink. With Wimob they could easily download the films from Bitfilm website to their mobile phones using free technologies such as Bluetooth®, Infrared or USB. During the closing event that took place in Hamburg from July 9th to 12th FuturLink also set up Bluetooth® stations allowing the download of 10 finalist videos on the attendees´ mobile phones.
On July 12, 2008, City Stars Company Ltd (CSC) signed an exclusive agreement for the distribution of Mobile Marketing platforms for FuturLink in Saudi Arabia.The agreement was signed in
Riyadh and took place at the headquarters of Al Jumaiah Group, (a subsidiary of CSC).
On behalf of FuturLink Jose Luis Preciado, Director of Business Development, signed the agreement with D. Abdulaziz Al Jumaiah, Board Chairman of the group. Also present at the event: Mr Ibrahim Muheimeed (General Manager) and D. Mohannad Abd Al-Rahman (Executive Manager of CSC).