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Mobile Marketing + Augmented Reality campaigns
Barcelona, 10th August 2010.- Recent Augmented Reality campaigns have found a good allied in Mobile Proximity Marketing as a way to interact with the audience in their most personal device, the mobile phone.
New Case Studies using FuturLink Mobile Proximity Marketing together with Augmented Reality have been published today.
Through the usage of large scale billboards and displays at street level and Augmented Reality technologies, the users could interact with the brands in an entertaining way living an immersive...
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Mobile Marketing + Digital Signage campaigns
Barcelona, 4th August 2010.- New Case Studies using FuturLink Mobile Proximity Marketing together with Digital Signage have been published today.
Amazing campaigns are described, using digital signage displays in public spaces showing a call-to-action to download related content to the mobile phone via Bluetooth or Wi-Fi.
All these campaigns have been deployed in the USA for the entertainment industry, promoting the launch of:
- "The SIMS 3" video game from Electronic Arts,
- "Life after people" TV...
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FuturLink achieves 16 million mobile downloads
Barcelona, 27th July 2010.- The FuturLink technology has once again demonstrated its leadership surpassing 16 million mobile downloads in proximity marketing campaigns via Bluetooth.
Using FuturLink Access Points thousands of brands have reached their customers on their most personal device, the mobile phone, in the right place and in the right moment.
Therefore FuturLink extends 16 million "Thank you's" to all partners and customers who have deployed these campaigns during these years around the world.
The t...
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Mobile downloads during Argentina Soccer Match
Barcelona, 31st May 2010.- The FuturLink technology provided free mobile downloads to the spectators of the farewell match of the Argentina National Soccer Team on Monday 24th May before their debut on the FIFA World Cup South-Africa 2010.
The contents were supplied by the official sponsors of the Argentinean team, Adidas and Swiss Medical Group, in a campaign in collaboration with World Eleven: three wallpapers by Adidas from their global campaign and an emotive video by Swiss Medical Group with the participation...
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FuturLink AP300 compatibility with Windows
May 2010 - FuturLink announces today Windows compatibility for FuturLink AP300, up to now just compatible with Linux operating system.
FuturLink AP300 is a compact hardware which when connected through USB to a computer converts it into an Access Point to send multimedia content to mobile phones via Bluetooth and Wi-Fi.
This compatibility with Windows opens the door to large networks of Windows devices such as Digital Signage players, PoS equipment, etc, which may now include interactivity with mobile phones in the proxim...
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End-Of-Support dates for B100, B200 and Touch 12"
As you may know, the B200 and B100 series are End-Of-Life. They are not being manufactured anymore and have been replaced by the AP400, which includes new functionalities such as:
- UPS module to control system shutdown in case of electrical failure.
- On/off switch configured by software.
- 400 MB available for content.
- Advanced Wi-Fi module which allows interaction with Wi-Fi mobile enabled mobile phones or connection of the AP via Wi-Fi to...
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