FuturLink launches FuturLink dotmobi enabling an extremely easy creation of mobile-websites
Barcelona, 15th April 2010.- FuturLink, the leader in Intelligent Marketing technologies, announced today the launch of FuturLink dotmobi, a mobile-websites creator tool to easily build mobile webpages customized for all mobile phones, making mobile presence available to everyone.
Being present on the mobile internet is nowadays a must for all companies. However the need for specialized skills on mobile development and the myriad of browsing systems and mobile phones are significant barriers for the companies' mobile presence.
FuturLink dotmobi provides a simple tool to create mobile websites without programming skills, using a visual interface, web-based, with drag & drop functionality, entirely compatible with all browsers.
Furthermore, it saves countless time and resources as only one version of the website is needed since the usage of a mobile detection technology automatically adapts the website to each phone in a transparent way for the user.
The automatic adaptation to each mobile phone takes into account the language mark-up, the device model, its firmware, its screen size and its screen resolution. Besides, new mobile phones are continuously added to the publishing platform, so no need to spend time on re-development.
In order to further facilitate the publication of a mobile website, FuturLink dotmobi offers an automatic hosting at a reliable high-availability load-balanced datacenter, with the option as well to choose an alternative DNS.
FuturLink dotmobi allows you as well to offer the users the download of a multimedia file, automatically detecting the mobile phone characteristics and sending the correct version to each phone, ideal for mobile download stores.
FuturLink dotmobi allows you to:
- Define the look & feel of the website, such as background, colors or font.
- Publish your results instantly.
- Create a Master Area with a certain web structure (header, footer, ad-space, etc) to be reused for different pages.
- Clone pages to use them as templates.
- Include links to internal or external url.
- Include click-to-calls, clickable links on telephone numbers which directly generate a call, thus improving the lead generation ratio.
- Request data from users through the definition of forms.
- Update content via RSS.
- Quickly upload a large amount of information by using an excel database to feed the fields.
- Provide downloads of multimedia content adapted to each mobile device.
- Monitor in real time the number of downloads through the FuturLink dotmobi Downloader module, including the type of mobile phone for each download.
"FuturLink dotmobi is a new addition to our Intelligent Marketing technologies portfolio, providing companies and marketing agencies with the latest innovation tools. We have experienced a great interest in the market during our FuturLink dotmobi worldwide presentation at the Mobile World Congress 2010 in Barcelona." said Merce Ruestes, FuturLink Market Strategy Manager.
