Case Studies

Listed below are examples of successful use of our products in various environments. Select the one that could inspire you to create the best Intelligent Marketing solution for your business.

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- Coca-Cola
  
  Created by:
  
  FuturLink
  
  Client:
  
  Coca Cola
  
  Category:
  
  Digital Signage
  
  Sector:
  
  Consumer Goods
  
  Year:
  
  2008
  
  Location:
  
  Spain
  
  Description:
  
  Creation of a Mobile Proximity Advertising Channel for Coca-Cola based on the FuturLink´s Mobile Marketing platform. This new channel allows Coca-Cola to influence the decision making process of consumers at teh point of sale.
  - PDF
- Audi
  
  Created by:
  
  Pocket Midia
  
  Client:
  
  Audi
  
  Category:
  
  Mobile
  
  Sector:
  
  Consumer Goods
  
  Year:
  
  2008
  
  Location:
  
  Brazil
  
  Description:
  
  For the launch of Audi A8 in São Paulo, Brazil, a Mobile Proximity Marketing campaign was carried in shopping malls out in colaboration to also promote the movie Iron Man.
  - PDF
- BBC America
  
  Created by:
  
  Blue Bite
  
  Client:
  
  BBC America
  
  Category:
  
  Mobile
  
  Sector:
  
  Entertainment
  
  Year:
  
  2008
  
  Location:
  
  US
  
  Description:
  
  Blue Bite developed a Proximity Marketing campaign for the new BBC America series “Robin Hood”. FuturLink´s platforms, sent a promotion video spot from the series to the passersby of NYC and LA.
  - PDF
- Seat MotorShow
  
  Created by:
  
  Grey
  
  Client:
  
  SEAT
  
  Category:
  
  Mobile
  
  Sector:
  
  Consumer Goods
  
  Year:
  
  2008
  
  Location:
  
  France/Spain/Switzerland
  
  Description:
  
  Seat decided to carry out a Mobile Proximity Marketing campaign using FuturLink´s products to present its new range of vehicles at the Motor Show 2008 by inviting atendees to participate in an interactive experience by downloading free content.
  - PDF
- Calico Electronico
  
  Created by:
  
  FuturLink
  
  Client:
  
  Nikodemo
  
  Category:
  
  Mobile
  
  Sector:
  
  Entertainment
  
  Year:
  
  2008
  
  Location:
  
  Spain
  
  Description:
  
  Mobile Marketing campaign to promote the one-off screening of the Calico Electronico animated movie on cinemas. The campaign was developed in two steps: The first one involved setting up a Bluetooth channel inside telephone boxes throughout the streets of Barcelona and Madrid, sending the trailer of the film and convincing pedestrians to go to the theater. The second one used FuturLink Access Points in the theatre hall to retrieve feedback from the public after the film via the pmobile phone.
  - PDF
- Motorola SFW
  
  Created by:
  
  Pontomobi
  
  Client:
  
  Motorola
  
  Category:
  
  Mobile
  
  Sector:
  
  Telecom
  
  Year:
  
  2008
  
  Location:
  
  Brazil
  
  Description:
  
  Pontomobi used FuturLink´s technology to create an interactive area at Motorola´s stand to promote its new mobile phone Motorola E8 through a Mobile Proximity marketing campaign.
  - PDF
- Southern Comfort
  
  Created by:
  
  Feedback
  
  Client:
  
  Southern Comfort
  
  Category:
  
  Mobile
  
  Sector:
  
  Consumer Goods
  
  Year:
  
  2008
  
  Location:
  
  Spain
  
  Description:
  
  Campaign to reach out to the audience of the local nightlife in southern Spain to boost the consumption of Southern Comfort among young audiences.
  - PDF
- Vodafone
  
  Created by:
  
  Fluid
  
  Client:
  
  Vodafone
  
  Category:
  
  Mobile
  
  Sector:
  
  Telecom
  
  Year:
  
  2008
  
  Location:
  
  Greece
  
  Description:
  
  A Mobile Proximity Marketing campaign by sending multimedia content to mobile phones of customers in 20 Vodafone stores in Greece to promote its products and services and increase brand awareness
  - PDF
- Santander
  
  Created by:
  
  Flash2Flash
  
  Client:
  
  Santander
  
  Category:
  
  Mobile
  
  Sector:
  
  Financial Institutions
  
  Year:
  
  2008
  
  Location:
  
  Spain
  
  Description:
  
  A Mobile Proximity Marketing campaign was carried out by sending a promotional video of Fernando Alonso to mobile phones, at an F1 event held to present the sponsoring of F1 McLaren Mercedes by Banco Santander.
  - PDF
- Mango
  
  Created by:
  
  MagicTouch
  
  Client:
  
  Mango
  
  Category:
  
  Mobile
  
  Sector:
  
  Retail
  
  Year:
  
  2007
  
  Location:
  
  Spain
  
  Description:
  
  Use of FuturLink´s products for a Mobile Proximity Marketing campaign to communicate the launch of the new collection of Mango designed by Penelope Cruz and Monica Cruz to attract people to Mango stores.
  - PDF
- VolksWagen
  
  Created by:
  
  Mediacontacts
  
  Client:
  
  Volkswagen
  
  Category:
  
  Mobile
  
  Sector:
  
  Consumer Goods
  
  Year:
  
  2008
  
  Location:
  
  Spain
  
  Description:
  
  For the launch of the new VolksWagen EOS, a Mobile Proximity Marketing campaign to distribute content via Bluetooth was carried out at the International Airport in Madrid,Spain.
  - PDF
- Motorola U9
  
  Created by:
  
  Pontomobi
  
  Client:
  
  Motorola
  
  Category:
  
  Mobile
  
  Sector:
  
  Telecom
  
  Year:
  
  2008
  
  Location:
  
  Brazil
  
  Description:
  
  For the launch of the new Moto U9 mobile phone in Barazil, a Mobile Proximity marketing campaign was carried out during a special concert by Fergie to promote the brand and its new product.
  - PDF